You’ve built your Shopify store, your products are solid, and traffic is starting to pick up…but conversions? They’re not where they should be. Maybe people browse but don’t buy. Maybe your cart abandonment rate is creeping up. Or maybe you’re just spending too much time managing tasks that should be automated.
The right tools can change that. The best Shopify plugins for e-commerce don’t just add features, they solve real problems, like boosting average order value, recovering lost sales, and streamlining your customer experience so you can scale smoothly.
In this guide, you’ll learn which Shopify plugins drive sales and simplify growth.
Key takeaways
- Identify plugins that directly impact sales and conversions
- Save time by automating repetitive ecommerce tasks
- Improve customer experience with targeted, useful features
- Choose tools that align with your store’s specific growth goals
The 15 best Shopify plugins to boost sales in 2025
Below are 15 of the best Shopify plugins to boost sales in 2025. Each one chosen for its direct impact on conversion, retention, or average order value.
1) Deadline Funnel: Custom countdown timers
Deadline Funnel helps you add real, enforceable urgency to your Shopify store. Instead of using a generic countdown GIF that everyone ignores, you can create personalized deadlines for each visitor and keep that deadline consistent everywhere they see you, like on your product page, checkout, email, even pop-ups.
When the timer runs out, the offer is actually gone. That kind of urgency is what gets people to buy now instead of “later.”
Core features:
- Evergreen and fixed-date countdown timers (cookie, IP, and email-based tracking)
- Personalized per-user deadlines based on when that specific shopper enters the funnel
- Automatic redirect to a “sale over” or “bonus expired” page once time is up
- Email timer GIFs you can drop into broadcasts and flows
- Works on Shopify product pages, carts, and promo landing pages
- Blocks access to special offer pages after the deadline passes
Integrations: Connects with Shopify plus major email platforms like Klaviyo, Mailchimp, ActiveCampaign, and ConvertKit, so your deadline in the email matches the deadline on the page.
Pricing: Deadline Funnel’s Shopify plugin follows a performance-based model, meaning you only pay when it makes you money. It’s free for your first $300 in revenue generated through Deadline Funnel campaigns, and after that, plans start at $7.99/month.
Pricing scales with your revenue, making it ideal for seasonal or fast-growing stores. If your campaign doesn’t generate sales, you don’t pay a thing.
| Pros | Cons |
| Creates real scarcity that’s hard to ignore | Takes more setup than a basic “countdown” app |
| Syncs timers across email, landing pages, and checkout | Monthly cost may feel high for very new stores |
| Can run product launches, flash sales, abandoned-cart deadlines, and evergreen funnels | — |
Best for: Stores running limited-time offers, BFCM pushes, VIP early-access drops, or evergreen funnels where urgency needs to feel real and not recycled.
User score: G2: 4.7/5 Capterra: 4.8/5.
Want to add real urgency to your Shopify store? Connect Deadline Funnel directly with your product pages and emails to create personalized countdowns that sync automatically.
Explore the Shopify integration and see how effortless authentic urgency can be.
[Install app & start free]
2) Klaviyo: Email marketing & SMS
Klaviyo is the go-to email and SMS platform for Shopify brands that care about repeat sales. It pulls in customer data including what they viewed, what they bought, how often they’ve opened or clicked, and uses that to send the right message at the right time.
Think abandoned cart nudges, win-back campaigns, post-purchase follow-up, and personalized SMS during promos.
Core features:
- Pre-built flows for abandoned cart, welcome series, win-backs, and post-purchase nurture
- Advanced segmentation based on behavior, purchase history, and predicted value
- Drag-and-drop email builder and SMS campaign tools
- A/B testing and performance dashboards to see what’s actually driving revenue
- Predictive analytics to identify high-value customers
Integrations: Deep integration with Shopify plus popular apps like Smile.io (loyalty), ReCharge (subscriptions), Gorgias (support), and more.
Pricing: Free for up to 250 contacts. Paid plans scale with list size and start around ~$20/month.
| Pros | Cons |
| Serious segmentation and personalization power | Gets more expensive as your list grows |
| Email and SMS in one platform | Can feel complex if you’re brand new to email marketing |
| Proven flows that recover lost revenue on autopilot | — |
Best for: Shopify brands focused on retention, repeat purchases, and maximizing lifetime value, not just first-time conversions.
User score: G2: 4.6/5 Capterra: 4.6/5
3) Loox: Product reviews app
Loox helps Shopify stores turn happy customers into their best marketers. It collects photo and video reviews that show real people using your products, which is the kind of proof that convinces hesitant shoppers to click “buy.”
You can automatically request reviews after delivery, offer small incentives like discounts, and display them in stylish galleries or carousels that fit your brand’s look.
Core features:
- Automated review requests via email after delivery
- Incentives for customers who upload photo or video reviews
- Customizable review galleries, carousels, and pop-ups
- One-click import from AliExpress (great for dropshippers)
- Google Shopping integration to display star ratings in ads
Integrations: Works with Klaviyo, PushOwl, AfterShip, and Google Shopping.
Pricing: Starts at $9.99/month with a 14-day free trial.
| Pros | Cons |
| Visual reviews build instant trust | Video reviews are only on higher-tier plans |
| Easy setup and automation | No free plan available |
| Strong social proof for fashion, beauty, and lifestyle products | — |
Best for: Shopify brands that rely on aesthetics (think fashion, beauty, home decor, or food) and want to boost conversions with visual customer proof.
User score: Shopify App Store: 4.9/5
4) PageFly: Landing page builder
PageFly gives Shopify merchants full creative control over their storefronts. Its drag-and-drop builder lets you design custom product pages, sales pages, and landing pages that actually convert with no coding required.
With its library of high-performing templates, you can launch campaign pages fast, test new layouts, and keep your site on-brand without a developer.
Core features:
- Drag-and-drop editor with hundreds of customizable elements
- Template library for product pages, sales funnels, and landing pages
- Built-in analytics to track performance
- Mobile-responsive controls for perfect layouts across devices
- Code editor for custom HTML, CSS, or Liquid
Integrations: Compatible with Shopify checkout and major review, subscription, and marketing apps.
Pricing: Free plan available (1 page). Paid plans start at $24/month.
| Pros | Cons |
| Total design flexibility beyond Shopify’s built-in themes | Can overwhelm users who aren’t design-savvy |
| Excellent free plan for testing | Overuse of widgets can affect page speed |
| Optimized templates for sales and campaign pages | — |
Best for: Store owners who want to create unique, high-converting pages for campaigns or products without hiring a developer.
User score: Shopify App Store: 4.9/5
5) ReConvert: Upsell & cross sell
ReConvert helps you turn your thank-you page into a profit center. After a customer checks out, you can show tailored upsells, cross-sells, or special offers while they’re still in a buying mindset.
The drag-and-drop editor makes it easy to customize the page with personalized recommendations, order tracking, or even a birthday collector for future campaigns.
Core features:
- One-click post-purchase upsells and cross-sells
- Custom thank-you page builder with drag-and-drop controls
- A/B testing for different post-purchase offers
- Triggers based on order value or product type
- Add-ons like birthday collectors and reorder buttons
Integrations: Connects with Klaviyo, Mailchimp, SMSBump, and 17Track to align post-purchase messaging across channels.
Pricing: Free for up to 49 monthly orders. Paid plans start at $4.99/month.
| Pros | Cons |
| Targets shoppers at peak buying intent | Only works post-purchase (no pre-checkout upsells) |
| Quick setup and strong ROI | — |
| Helps increase average order value and lifetime value | — |
Best for: Any Shopify store that wants to maximize revenue from existing customers with minimal setup.
User score: Shopify App Store: 4.8/5
6) Smile: Loyalty & rewards
Smile helps you turn casual buyers into loyal customers. It gives you everything you need to build a points, referral, and VIP rewards program – the kind of system that keeps customers coming back.
You can reward purchases, social shares, and referrals, then let shoppers redeem points for discounts or exclusive perks.
Core features:
- Points-based system for actions like purchases and referrals
- Customizable VIP tiers and perks
- Branded on-site rewards launcher and pop-ups
- Referral links and two-sided incentives
- Analytics dashboard to track performance and ROI
Integrations: Works seamlessly with Klaviyo, Gorgias, ReCharge, PageFly, and other top Shopify apps.
Pricing: Free plan available; paid plans start at $49/month.
| Pros | Cons |
| Easy to launch a loyalty or referral program | Advanced customization requires higher-tier plans |
| Strong integration with marketing and support tools | Free plan is feature-limited |
| Helps increase repeat purchases and LTV | — |
Best for: Growing Shopify stores that want to strengthen retention and reward loyal customers.
User score: Shopify App Store: 4.8/5
7) Gorgias: Helpdesk & live chat
Gorgias brings all your customer support into one place: email, live chat, SMS, and social media. Instead of juggling multiple platforms, your team can manage everything directly in Shopify.
You can view order details, issue refunds, or respond to comments without switching tabs, and automation rules help resolve common questions instantly.
Core features:
- Unified inbox for email, chat, SMS, and social comments
- Shopify integration for editing orders and viewing customer history
- Automated macros and rules to handle repetitive questions
- Live chat widget for real-time support
- Reporting tools for ticket volume and response time
Integrations: Connects with Klaviyo, ReCharge, Attentive, AfterShip, and other e-commerce tools.
Pricing: Starts at $60/month, depending on ticket volume.
| Pros | Cons |
| Centralizes all customer communication channels | Pricing can be high for small stores |
| Makes support teams faster and more efficient | Takes time to learn full automation features |
| Turns support into a revenue driver with pre-sales chat | — |
Best for: Shopify stores that need to manage growing customer volume without sacrificing response quality.
User score: Shopify App Store: 4.1/5
8) AfterShip: Order tracking
AfterShip gives customers peace of mind after checkout. It lets you send branded shipping updates, track packages from over 1,000 carriers, and create a custom tracking page that keeps people on your site instead of a courier’s.
The result is fewer “Where’s my order?” emails and a smoother post-purchase experience.
Core features:
- Branded tracking pages with your logo and upsell space
- Automatic email and SMS delivery notifications
- AI-powered delivery date predictions
- Shipping performance analytics for your team
- Support for 1,000+ global couriers
Integrations: Works with Shopify, Klaviyo, Gorgias, Zendesk, and major shipping carriers.
Pricing: Free for up to 50 shipments/month; paid plans start at $11/month.
| Pros | Cons |
| Reduces customer support load with proactive tracking | Paid tiers add up quickly for high-volume stores |
| Enhances post-purchase branding and engagement | Limited customization on lower plans |
| Improves trust and customer satisfaction | — |
Best for: Stores shipping physical goods that want a branded, transparent tracking experience.
User score: Shopify App Store: 4.4/5
9) Plug in SEO: SEO assistant
Plug in SEO acts like a built-in SEO assistant for your Shopify store. It automatically scans your pages for broken links, missing metadata, slow load times, and other issues that can hurt your rankings. It also gives you step-by-step suggestions to fix them, no technical expertise required.
Core features:
- Automated SEO audits for key pages and blog posts
- Bulk editing tools for titles and meta descriptions
- Structured data (JSON-LD) support for rich snippets
- Broken link detection and quick fixes
- Keyword optimization and content tips
Integrations: Works alongside Shopify themes and other SEO-friendly apps.
Pricing: Free plan available; paid plans with automated fixes start at $29.99/month.
| Pros | Cons |
| Simplifies SEO for non-experts | Advanced fixes require a paid plan |
| Identifies and explains technical issues clearly | Doesn’t replace a full SEO strategy |
| Easy way to maintain healthy search visibility | — |
Best for: Shopify store owners who want to improve rankings and fix technical SEO issues without hiring an agency.
User score: Shopify App Store: 4.6/5
10) ReCharge: Subscriptions
ReCharge makes it easy to add recurring billing to your Shopify store. Whether you sell coffee, supplements, or subscription boxes, it handles payments, renewals, and customer management with ease.
Subscribers can even manage their own deliveries, reducing churn and freeing up your team.
Core features:
- Automates recurring payments and renewals
- Customer portal for managing subscriptions
- Tools for retention, like automated retries and flexible delivery options
- Bundling and “subscribe & save” capabilities
- Detailed analytics on recurring revenue
Integrations: Connects with Klaviyo, Gorgias, Smile.io, AfterShip, and more.
Pricing: 1% + 10¢ per transaction (Standard plan).
| Pros | Cons |
| Builds predictable, recurring revenue | Transaction fees are in addition to Shopify Payments |
| Strong retention and churn-reduction features | Complex setup for beginners |
| Trusted by top ecommerce subscription brands | — |
Best for: Businesses selling consumables or recurring products that want steady, predictable income.
User score: Shopify App Store: 4.7/5
11) Hextom Free Shipping Bar: Progress bar
Hextom’s Free Shipping Bar is one of those small tools that can make a big difference. It encourages customers to add more to their cart by showing a dynamic progress bar.
For example, “You’re only $10 away from free shipping.” It’s a subtle but powerful nudge that consistently lifts average order value.
Core features:
- Dynamic messages that update as customers add to cart
- Geo-targeting for country-specific offers
- Customizable design that matches your branding
- Simple, no-code setup
Integrations: Works with all Shopify themes.
Pricing: Free plan available; paid plan with advanced features costs $9.99/month.
| Pros | Cons |
| Proven to increase average order value | Customization options are limited on the free plan |
| Quick to install and easy to manage | — |
| Clean design that fits any store aesthetic | — |
Best for: Any Shopify store offering free shipping above a threshold and looking for an easy way to increase cart value.
User score: Shopify App Store: 4.9/5
12) CedCommerce Google & YouTube
CedCommerce makes it simple to get your products in front of millions of potential buyers. The app connects your Shopify catalog directly to Google Merchant Center and syncs inventory across Google Shopping, Search, and YouTube.
You can also create and manage Performance Max campaigns right from your Shopify dashboard, keeping your ads, feeds, and analytics in one place.
Core features:
- Syncs product data with Google Merchant Center
- Manages listings across Google Shopping, Search, and YouTube
- Supports Performance Max and Smart Shopping campaigns
- Real-time inventory and price syncing
- Feed optimization tools for better ad visibility
Integrations: Built for Shopify and Google’s ad ecosystem.
Pricing: Free to install; ad spend is separate. Paid plans available for advanced feed management.
| Pros | Cons |
| Simplifies Google Shopping setup and syncing | Requires a properly configured Merchant Center account |
| Keeps listings accurate across all Google surfaces | Occasional syncing errors may need troubleshooting |
| Saves time by managing campaigns within Shopify | — |
Best for: Stores that want to expand reach through Google Shopping and YouTube campaigns without leaving Shopify.
13) Infinite Options: Personalizations
Infinite Options solves one of Shopify’s biggest limitations: the three-option cap on product variants. With it, you can offer customers unlimited ways to personalize their order, from engraved jewelry to custom prints and gift messages.
The setup is simple, but the impact on perceived value is huge.
Core features:
- Add unlimited custom fields like text boxes, dropdowns, or checkboxes
- Support for file uploads and calendars
- Conditional logic to show or hide options dynamically
- Per-option pricing to charge for customizations
Integrations: Works with most Shopify themes and page builders.
Pricing: $12.99/month with a 14-day free trial.
| Pros | Cons |
| Solves Shopify’s variant limit | No free plan available |
| Makes product customization easy | Can slow page load slightly if overloaded with options |
| Great for personalized or made-to-order products | — |
Best for: Stores offering customizable or made-to-order products that need more flexibility than Shopify’s built-in variant system.
User score: Shopify App Store: 4.7/5
14) Refersion: Affiliate marketing
Refersion helps you turn your customers and influencers into an organized, trackable sales channel. You can recruit affiliates, set commission structures, and automatically pay partners who drive traffic and conversions.
It’s a streamlined way to grow through partnerships without the mess of manual tracking or spreadsheets.
Core features:
- Automated affiliate tracking via links or coupon codes
- Custom commission structures (flat, percentage, or tiered)
- Branded dashboards for affiliates to monitor performance
- Tools for recruiting and onboarding new partners
- Automated payments and reporting
Integrations: Works with Klaviyo, Mailchimp, and ReCharge.
Pricing: Starts at $119/month with a 14-day free trial.
| Pros | Cons |
| Makes it easy to launch and manage affiliate programs | Higher entry price than some alternatives |
| Accurate tracking and transparent reporting | Interface can feel complex at first |
| Scales with your store’s growth | — |
Best for: Established Shopify brands that want to grow through influencer or affiliate marketing programs.
User score: Shopify App Store: 4.7/5
15) TrustedSite: Trust badges
TrustedSite helps you build confidence with shoppers who are visiting your store for the first time. It displays verified trust badges for security, data protection, and customer satisfaction, which are the kinds of details that turn hesitation into purchase.
Beyond visuals, the app performs daily security checks to protect your site from malware and vulnerabilities.
Core features:
- Displays verifiable badges like Secure Checkout and Trusted Reviews
- Runs daily security scans for threats or malware
- Offers up to $100,000 in Shopper Identity Protection
- Collects and displays verified customer reviews
Integrations: Compatible with any Shopify theme.
Pricing: Free plan for up to 500 visits/month; paid plans start at $39/month.
| Pros | Cons |
| Builds trust and reduces cart abandonment | Can get expensive for high-traffic stores |
| Verified certifications boost credibility | Less impactful for already-established brands |
| Adds real value for new or smaller stores | — |
Best for: Shopify stores that need to establish credibility quickly and reassure new shoppers before checkout.
User score: Shopify App Store: 4.3/5
Comparison table: Top Shopify plugins in 2025
| Plugin | Key features | Best for | Starting price | Free trial |
| Deadline Funnel | Per-user timers, fraud-proof urgency, email/page sync | Authentic urgency & timed offers | $49/mo | 14 days |
| Klaviyo | Email & SMS automation, segmentation, analytics | Email marketing & retention | Free (up to 250 contacts) | Yes |
| ReConvert | Post-purchase upsells, thank-you page builder | Boosting AOV after checkout | $4.99/mo | 30 days |
| Loox | Photo/video reviews, referral system | Building social proof | $9.99/mo | 14 days |
| PageFly | Drag-and-drop builder, dynamic elements | Custom landing/product pages | Free plan | Yes |
| Smile.io | Points, referrals, VIP tiers | Customer retention & loyalty | Free plan | Yes |
| Gorgias | Unified helpdesk, macros, Shopify data sync | Scalable support management | $60/mo | — |
| AfterShip | Branded tracking, automated notifications | Post-purchase experience | Free (50 shipments) | Yes |
| Plug in SEO | Automated SEO audits, keyword tips | Improving search visibility | Free plan | Yes |
| ReCharge | Subscription management, churn tools | Recurring revenue models | 1% + 10¢/transaction | — |
| Hextom Free Shipping Bar | Dynamic progress bar, geo-targeting | Increasing average order value | Free plan | Yes |
| CedCommerce Google & YouTube | Feed syncing, Performance Max management | Google Shopping reach | Free to install | Yes |
| Infinite Options | Custom product fields, conditional logic | Personalized or custom products | $12.99/mo | 14 days |
| Refersion | Affiliate tracking, recruitment tools | Influencer & affiliate marketing | $119/mo | 14 days |
| TrustedSite | Verified trust badges, security scans | Building credibility & safety | Free (500 visits) | Yes |
Final thoughts
Shopify’s app ecosystem is massive, but not every plugin deserves a spot in your stack. The real advantage comes from choosing tools that directly solve your store’s pain points, whether that’s recovering abandoned carts, improving retention, or building trust with first-time visitors.
If urgency and automation are missing from your current setup, Deadline Funnel is worth starting with. It pairs perfectly with Shopify and your email platform to create authentic, consistent deadlines that drive real conversions without faking scarcity.
Beyond that, build slowly and intentionally. Add apps that make a measurable difference to your metrics, not just your dashboard. A few great plugins that integrate well and support your goals will always outperform a cluttered toolbox.
